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New distribution partnership in Israel

asphericon GmbH and ROSH Electroptics LTD sign exclusive distribution agreement starting November 2023

Jena, October 2023: asphericon GmbH, a leading supplier of optical systems and photonics solutions, and ROSH Electroptics LTD, a leading distributor of optical and optomechanical components, are entering into a strategic partnership starting November 2023. The cooperation covers the exclusive distribution of asphericon’s entire high-quality product portfolio in the Israeli market. The collaboration will enable both companies to better meet the growing demand for innovative optical products.

Ran Meroz, Head of the Optics division at ROSH Electroptics, expresses his enthusiasm about the partnership: “We are excited to join forces with asphericon. Their reputation for delivering high-quality optical solutions aligns perfectly with our commitment to providing cutting-edge technology to our customers. This partnership will undoubtedly strengthen our position in the Israeli market.” As part of this collaboration, asphericon will leverage ROSH Electroptics’ extensive network, local market knowledge, and customer relationships to enhance the accessibility of its products and services in Israel.

Sebastian Henkel, Head of Global Sales & Procurement at asphericon, says, “We are confident that the partnership with ROSH Electroptics will help us to provide the best possible solutions and support to our customers in Israel in the future. We share a mutual dedication to providing top-notch optical solutions and look forward to achieving new milestones together. Ran Meroz, the Head of Optics division, brings extensive experience and expertise to this role, and we are confident that ROSH Electroptics will continue to uphold the high standards of communication and collaboration that customers have come to expect from us.”

With the start of the new cooperation, asphericon ends its long-standing cooperation with OR-YAM Optronics Ltd. The company and its Managing Director, Shmuel Kaufman, have played an important role in establishing business contacts in the Israeli market. Alexander Zschäbitz, CEO of asphericon, comments, “It has been an honor to work with Mr. Kaufman over the years. Together we have been able to successfully introduce the asphericon brand to our Israeli customers and to build up a strong business network. I am convinced that the partnership with ROSH Electroptics will further strengthen our market position. At the same time, our customers will receive first-hand advice and service. A win-win situation”.

All inquiries for asphericon products from Israel will be handled through the following contact:

ROSH Electroptics LTD
Mail: ran@roshelop.co.il
Tel: +972 52-862-9375

About Rosh Electroptics LTD

Based in Netanya, Israel, ROSH Electroptics is a leading distributor of imaging, spectroscopy, optical and optomechanical solutions from the world’s leading manufacturers. Founded in 1983, ROSH Electroptics has established itself as one of Israel’s leading electro-optic distributor/representative companies and has ISO qualified since 1996. With a strong focus on customer satisfaction and technological excellence, the company provides comprehensive solutions to meet the diverse needs of its customers.

About asphericon

asphericon is a global technology leader in aspheric systems and a recognized independent specialist. Production is based on proprietary, patented technology that controls CNC grinding and polishing machines, creating a unique production infrastructure. This allows asphericon to deliver high-precision manufacturing for quantities ranging from small batches to large-scale series. asphericon’s comprehensive client services encompass initial optical design, manufacturing, coating, full-surface interferometric measurement and documentation, as well as the assembly of optical components and their optical characterization.

Further information

Dr. Thomas Hegenbart
Tel.: +49-3641-3100500
Fax: +49-3641-3100501
E-mail: event[at]aspherion.com